Small business

AI agents for small business — and how to actually run them

Building an agent is no longer the hard part. For a business with one to twenty staff, the difference between a novelty and a hire is supervision: a scorecard, an owner, a halt switch, and a monthly review. This page is the playbook we use with Australian SMBs — first job, running discipline, then growth.

Start with one job, not a strategy

Four handovers cover most small businesses. Each one keeps a person on the outcome and gives the agent the drafting work.

RoleThe repeated jobWhat the agent doesWhere you stay in control
Front doorMissed calls and after-hours enquiriesAnswer, capture the job details, book or route, then text you a summary.Every booking confirmed to you before the customer is told.
QuotingRepeat quotes off a price listDraft the quote from the enquiry and your past pricing, ready for one-tap send.Nothing leaves without owner approval. Non-standard jobs are held.
DebtorsChasing overdue invoicesPolite reminders on a schedule, escalating to you at a threshold you set.No discounting, no payment plans, no legal language. Ever.
ComplianceLicences, insurances and certificatesTrack expiry dates, chase the document, file it where it belongs.Reads and requests only. It never signs or submits on your behalf.

Running it

Six things every live agent needs in a small business

None of this needs a technical team. It needs a named owner and about ten minutes a day. If you cannot answer who owns an agent and how to stop it, it should not be live.

  • ·One owner named for every agent — an agent with no human owner gets switched off.
  • ·A written can-never-do list before it goes anywhere near a customer.
  • ·A halt switch per agent and one across the whole floor, effective on the next decision.
  • ·A daily human queue: anything the agent held, in one place, cleared in a few minutes.
  • ·An action ledger showing which actions were the agent's and which were a person's.
  • ·A monthly review of four numbers: accuracy, cost per outcome, hold rate, console time.

Growing it

Add the next agent only once the last one has paid for itself

One agent, one job

Month 1

Pick the noisiest repeated job. Rehearse it against your own past work until the scorecard is boring.

Prove the number

Month 2

Measure hours returned and cost per outcome at your own hourly rate. If it does not pay, fix or retire it.

Add the neighbour

Month 3

Hire the agent next door to the first — quoting after front door, scheduling after quoting — so context is shared.

Promote by version

Ongoing

Corrections compile into a new approved version with a scheduled cutover, re-run against the permanent eval set.

Common questions

How many staff do you need before AI agents make sense?

One. The trigger is repetition, not headcount. If the same job happens more than a few times a week from a template or a price list, an agent can carry the first draft of it while a person still approves the outcome.

What should a small business hand over first?

The job that interrupts you most and has the lowest cost of being wrong — usually missed calls, repeat quoting, or invoice chasing. Leave anything involving legal commitments, pricing exceptions or dispute handling with a person.

What does it cost?

A fixed-price Work Audit is AUD 490 excl GST, and done-with-you build sessions start at AUD 450 excl GST. Voice and SMS usage from providers like Twilio is metered and passed through at cost. Self-serve monthly plans are in early access.

Does an agent replace someone?

The pattern we see is that the repeated keyboard work goes first, and the people stay on the work that needs a human — judgement calls, relationships, and the messy jobs. We do not monitor or score your staff, by design.

Not sure which job to hand over first?

The Work Audit maps every repeated task in your business, costs it at the hourly rates you give us, and hands you a ranked build plan you keep either way. AUD 490 excl GST, credited in full against a build session within 60 days.